Social Media
Last chance flash sale
Naise writes the closing post for a promo already running: real urgency built on the deadline itself, kept inside your brand voice rather than shouting.
Watch the sessionThe brief Naise works from
Our name of the sale ends in time remaining. The deal is the offer. Draft a last-chance reminder post for platforms. Build the urgency from the deadline and what they lose by missing it, not from exclamation marks or countdown emoji. Keep it inside our brand voice: it must not read like a desperate infomercial, and it must not use scarcity we cannot substantiate. The CTA points to where the CTA goes. Give me a version for each platform. Then flag any line that would become untrue if we extend the sale, because that is the copy we would have to pull rather than edit.
Highlighted words are the blanks you fill in. Leave one empty and Naise uses a sensible default.
Refill Season, final 18 hours
Stories and TikTok versions built on the deadline, with the lines that break on an extension flagged.
Inputs it asks for
name of the sale
For example: Refill Season
time remaining
For example: 18 hours
the offer
For example: 20% off the whole range, refills included
platforms
For example: Instagram Stories + TikTok
where the CTA goes
For example: link in bio
Worth knowing
This is the closing reminder, not the launch. Use Announce a sale for the post that opens a promo. Naise writes the copy: SMS and email push are not connected, so this covers your social channels only.