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Social Media

Craft a viral hook

Name the format and the takeaway. Naise writes hooks across contrarian, question and listicle shapes, then tells you which one it would actually run and why.

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Brand ProfileText Generation

The brief Naise works from

I am making a format about topic for target audience. The takeaway is the main point. Write number of hooks hook options in a mix of contrarian, question, listicle and specific-number shapes. Each must work in under 3 seconds of reading or watching, and none may promise something the content does not deliver. Keep them inside our brand voice. Then rank your own list: name the one you would run, the one that is technically strongest but off-brand, and any that only work once so we do not build a format on them.

Highlighted words are the blanks you fill in. Leave one empty and Naise uses a sensible default.

Hook set

Week three Reel, 10 hooks

Four shapes, ten options, ranked with the off-brand and single-use ones flagged.

10 hooks1 recommended2 flagged single-use
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Inputs it asks for

format

For example: Reel

topic

For example: why routines fail by week 3

the main point

For example: three steps beat ten steps you will not do

target audience

For example: people who have quit a routine before

number of hooks

For example: 10

Worth knowing

Naise writes hooks against proven frameworks and your brand voice. It cannot promise reach: a hook buys the first two seconds, the rest is the content.

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