Market Research

Competitive landscape mapping

Combine search and news to map how competitors position, what they're launching, and how they message it.

Coverage MonitorWeb Fetch

The brief Naise works from

Map how competitors competitors position themselves, what they've launched recently, and how they message it in market, using news coverage plus each brand's own live pages. Contrast the positioning each brand states with the one the press repeats back. Output a landscape map covering positioning, recent moves, and messaging per competitor.

Highlighted words are the blanks you fill in. Leave one empty and Naise uses a sensible default.

Landscape map

Vietnam skincare, 3 competitors mapped

Positioning, recent moves and message shape per brand, with the stated-versus-repeated gap made explicit.

3 brands11 articles read1 unclaimed position

See the full output in the session

Inputs it asks for

competitors

For example: the main players

market

For example: Vietnam

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